---
title: Marketing Communications
description: This guide explains how to set up and manage marketing promotions and communications
---

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# Marketing Communications

## This guide explains how to set up and manage marketing promotions and communications

#### Table of Contents

[Campaign List](https://knowledge.abcpos.com/en/knowledge/set-up-marketing-communications#campaign)

[Promotions](https://knowledge.abcpos.com/en/knowledge/set-up-marketing-communications#promotion)

[Templates](https://knowledge.abcpos.com/en/knowledge/set-up-marketing-communications#templates)

---

### **Campaign List**

Set up an email/SMS marketing campaigns to enhance communication with customers

#### Step 1: Add a New Campaign

Select a template. These templates can be customized in the next steps ![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Feb-04-2025-07-28-58-9964-PM.png?width=511&height=425&name=image-png-Feb-04-2025-07-28-58-9964-PM.png)

#### Step 2: Customize Campaign ![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Feb-04-2025-07-34-37-0121-PM.png?width=512&height=425&name=image-png-Feb-04-2025-07-34-37-0121-PM.png)

#### Step 3: Choose Recipient

To create a custom group of recipients, go to **Customer Profiles** ![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Feb-04-2025-07-31-51-1926-PM.png?width=614&height=250&name=image-png-Feb-04-2025-07-31-51-1926-PM.png)

#### Step 4: Review and Publish

![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Feb-04-2025-07-36-34-6113-PM.png?width=688&height=572&name=image-png-Feb-04-2025-07-36-34-6113-PM.png)

#### How to increase customer email and text message limits?

Merchants get 1,000 free emails and 100 free texts. To add more, call ABC customer service. Rates: $15 for 10,000 emails or 1,000 texts, with a $15 minimum deposit.

---

### **Create a new promotion**

**Dashboard > Marketing > Promotion**

#### Step 1: Click the **"New Promo"** button

#### Step 2: Select Promotion type![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Jan-22-2025-07-29-02-6861-PM.png?width=688&height=209&name=image-png-Jan-22-2025-07-29-02-6861-PM.png)

- **Special Price Item:** Highlight specific items at a discounted price to attract dine-in customers (Ex. $1 Appetizers)

- **Discount Event:** Offer time-limited discounts (% or value) on drinks or the full menu Modifier prices will not be affected by the promotion.
- **Items Min. Purchase Discount:** Reward customers with a free item after they meet a minimum purchase amount
- **Orders Min. Purchase Discount:** Provide a discount on the total order when customers reach a set purchase threshold

- **Buy One Get One (BOGO):** Offer a free item or discount (% or value) for every one they purchase. 
    - This promotion can be applied to one item or multiple items. When there are enough items with this promotion added to the order, the POS will find the lowest-priced one and apply the discount to it.

#### Step 3: Input Promotion Information

![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Jan-22-2025-07-33-18-2821-PM.png?width=688&height=456&name=image-png-Jan-22-2025-07-33-18-2821-PM.png)

### **Manage Promotions**

Enable/disable promotion from the promotions homepage by clicking on the toggle. You can also edit individual promotions by selecting the promotion. 

![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Jan-22-2025-07-44-08-1816-PM.png?width=688&height=357&name=image-png-Jan-22-2025-07-44-08-1816-PM.png)

 

---

### Templates

Use pre-made templates or duplicate a template to customize it to your preference. Once a template is saved, you can access it when you create your email or text campaigns.

![](https://knowledge.abcpos.com/hs-fs/hubfs/image-png-Feb-04-2025-07-55-02-5098-PM.png?width=2570&height=2126&name=image-png-Feb-04-2025-07-55-02-5098-PM.png)

 

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